Stitching Dreams, Weaving Identity
Joselito Cabungcal
From local sketchbooks to international runways, a young designer redefines men’s fashion with heart and heritage.
Joselito Cabungcal is a name quickly gaining traction in the global fashion scene. At just 23 years old, this Davao-based designer has already showcased his work in fashion capitals like New York, Paris, Dubai, London, Singapore, and Los Angeles—a remarkable feat for someone who began by sketching designs for barangay competitions.
“I don’t compete with others,” he says. “I compete with myself—one collection at a time.” – Joselito Cabungcal
A Journey Fueled by Passion and Perseverance
Meet Joselito Cabungcal
Joselito’s path wasn’t paved with privilege—it was carved through grit, creativity, and an unwavering belief in his craft. Despite financial constraints, he pursued a Diploma in Fashion Technology at the Philippine Women’s College of Davao, where he honed his skills and found his voice as a designer.
His first collection? Facemasks—created during the pandemic and shared online. These early designs caught the attention of Gleizl Joy Soo, founder of the House of Musa, a fashion enterprise that champions the indigenous Musa fabric from Davao del Norte. Joselito was invited to join as an in-house designer in 2021, marking the beginning of his international ascent.
Joselito specializes in menswear, a category he believes is underexplored in Filipino fashion. His creations are known for their structural precision, cultural storytelling, and modern elegance. He integrates Musa fabric into his designs—not just as a textile, but as a symbol of identity and advocacy.
His work challenges norms while remaining deeply personal. “I don’t compete with others,” he says. “I compete with myself—one collection at a time.”
Global Recognition and Awards
In 2023, Joselito won the Philippine National Skills Competition by TESDA, further validating his talent and dedication. He’s also represented Region XI in the WorldSkills Competition, and continues to inspire young creatives with his message: “Don’t limit yourself. Keep creating. Focus on improving your craft.”
Connect with Joselito Cabungcal
Follow his journey and explore his latest designs:
Joselito Cabungcal
at New York Fashion Week
rising menswear designer Joselito Cabungcal made a powerful statement through a culturally rich collaboration with Hijos de Davao. Representing the House of Musa, Joselito unveiled a collection that paid tribute to the seven tribes of Davao del Norte, blending indigenous artistry with modern tailoring.
His designs featured the signature Musa fabric—a banana fiber textile woven by inmates as part of a rehabilitation program in Davao—and were brought to life through bold silhouettes, intricate detailing, and emotionally resonant themes. The runway presentation was not only a fashion showcase but a celebration of identity, resilience, and regional pride.
Joselito’s collaboration with Hijos de Davao elevated the narrative of Filipino heritage on an international stage, earning praise for its authenticity and innovation. His work continues to redefine menswear with purpose and heart—one collection at a time.
